LG Shows Virtual Tourism Is The Best Use Of 360-Degree Videos

If you even remotely keep in touch with tech buzz, you’ve surely heard much about virtual reality and how it’s the future of digital media consumption and interaction. While a lot of that is overblown — VR headsets are still many years away from being households item like smartphones or laptops — but companies and people who want to make VR a thing at least have the right idea: while impressive games or software will attract the techies, for VR to truly thrive and reach the general public, user-created content is key.

That’s why LG released its 360 Cam this year as a companion (or as the South Korean company calls it: Friend) to its flagship phone, the modular G5. I haven’t had the chance to play with the 360 Cam yet, but reviews for it have been good, with many praising it as an effortless way to shoot all-encompassing 360-degree videos.

And what better way to promote and show off your newest product than to tie it to a worthy cause? LG’s celebrating World Environment Day — that’s June 5 — with a video showcasing some of the world’s most famous landmarks in all its iconic, culturally rich glory. The two-minute clip, shot by LG employees at the Eiffel Tower, Great Wall of China, Sydney Opera House, and Seoul Changdeok Palace (and more) offers a glimpse into what 360-degree videos can do.

The quality for almost all 360-degree videos are still a bit grainy, but as the tech improves and video resolution bumps up, this is going to be the most exciting medium for average joes to play with. Imagine being able to shoot a 360-degree video at a wedding — capturing the groom and bride’s kiss along with the reaction of everyone in the crowd; or a stroll through Times Square on a Saturday night.First organized in 1974, World Environment Day is United Nation’s way of encouraging worldwide awareness and action for the protection of the earth’s environment. Every year, the event takes on a different theme — this year, it’s “fight against the illegal trade in wildlife.” It probaly would have made more sense for LG to get some wildlife animals into its 360 videos, but alas, the company says its employees will take part in volunteer activities to show solidarity for the event.

Source | forbes

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